Sneakers, a true obsession. From their modest origins in the mid-nineteenth century to high-end shoes created in the past decade, sneakers have become the it-shoes in womenswear and menswear. The Rise of Sneaker Culture is the first exhibition to explore the complex social history and cultural significance of the footwear now worn by billions of people throughout the world.
The exhibition, which includes approximately 150 pairs of sneakers, looks at the evolution of the sneaker from its beginnings to its current role as status symbol and urban icon. Included are works from the archives of manufacturers such as Adidas, Converse, Nike, Puma, and Reebok as well as private collectors such as hip-hop legend Darryl “DMC” McDaniels, sneaker guru Bobbito Garcia, and Dee Wells of Obsessive Sneaker Disorder. Also featured are sneakers by Prada and other major fashion design houses and designers.
Film footage, photographic images and design drawings explore the social history, technical innovations, fashion trends, and marketing campaigns that have shaped sneaker culture over the past two centuries. July 10 – October 4 2015.
© Nike x Tom Sachs “NikeCraft Lunar Underboot Aeroply Experimentation Research Boot” Prototype, 2008